Kinnikinnick is a low-growing evergreen shrub with thick, leathery, paddle-shaped leaves which turn reddish-purple in fall and green in spring. The flowers are white or pink, small, bell-shaped and clustered. The fruit is tasteless, red and can remain on the bush into winter. It grows in mid to high elevation and can be found in open forests on rocky or sandy soil. The leaves have been used by First Nations for teas and medicine.